The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Ban all landmines
Agency: Plan.Net Concept GmbH & Co KG / Munich
Client: Aktionsbündnis Landmine.de Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Presidents
Agency: Savaglio\TBWA / Buenos Aires
Client: Greenpeace International Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Protected Entry
Agency: Tribal DDB India / Mumbai
Client: MTV India Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Yell.com | Results for real life™
Agency: AKQA / London
Client: Yell.com Category: Banners - Dynamic / Business to Consumer - Single
Flight Simulator X: Take Control
Agency: AKQA / San Francisco
Client: Xbox Category: Banners - Dynamic / Business to Consumer - Single
Parking Garage Finder
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI Category: Banners - Dynamic / Business to Consumer - Single
Parking Mantra
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI Category: Banners - Dynamic / Business to Consumer - Single
GTI Pinball Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Single
GTI Smoke Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Single
Red Bull Art Of Can
Agency: Daddy / gothenburg
Client: Red Bull Sverige Category: Banners - Dynamic / Business to Consumer - Single
From Someone's Point Of Veiw
Agency: Dentsu Inc. / Tokyo
Client: TOTO LTD. Category: Banners - Dynamic / Business to Consumer - Single
Hot Pong
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Arno Category: Banners - Dynamic / Business to Consumer - Single
Pianist
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Neo Quimica Category: Banners - Dynamic / Business to Consumer - Single
Ballerina
Agency: glue London / London
Client: Virgin Money Category: Banners - Dynamic / Business to Consumer - Single
Throw me
Agency: glue London / London
Client: Adidas Category: Banners - Dynamic / Business to Consumer - Single
Play with George
Agency: Marketel / Montreal
Client: Infopresse Category: Banners - Dynamic / Business to Consumer - Single
Bright
Agency: OgilvyOne Worldwide / Bangkok
Client: Lamton Category: Banners - Dynamic / Business to Consumer - Single
Fly
Agency: OgilvyOne Worldwide / Bangkok
Client: Bond Category: Banners - Dynamic / Business to Consumer - Single
HP 'True-to-Life' Banner
Agency: Saatchi & Saatchi / Singapore
Client: Hewlett Packard Category: Banners - Dynamic / Business to Consumer - Single
T-Shirt
Agency: Saatchi & Saatchi GmbH / Frankfurt
Client: T-Mobile Deutschland GmbH Category: Banners - Dynamic / Business to Consumer - Single
Cones
Agency: Syzygy UK / London
Client: Mazda Category: Banners - Dynamic / Business to Consumer - Single
Red out of White
Agency: Lean Mean Fighting Machine / London
Client: The Economist Category: Banners - Dynamic / Business to Consumer - Campaign
Award:
2007 Interactive Merit Award
Agency:
Plan.Net Concept GmbH & Co KG / Munich
Client:
Aktionsbündnis Landmine.de
Title:
Ban all landmines
Category:
Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Annual ID:
07108N
Award:
2007 Interactive Merit Award
Agency:
Savaglio\TBWA / Buenos Aires
Client:
Greenpeace International
Title:
Presidents
Category:
Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Annual ID:
07109N
Award:
2007 Interactive Merit Award
Agency:
Tribal DDB India / Mumbai
Client:
MTV India
Title:
Protected Entry
Category:
Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Annual ID:
07110N
Award:
2007 Interactive Merit Award
Agency:
AKQA / London
Client:
Yell.com
Title:
Yell.com | Results for real life™
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07089N
Award:
2007 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
Xbox
Title:
Flight Simulator X: Take Control
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07090N
Award:
2007 Interactive Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
MINI
Title:
Parking Garage Finder
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07091N
Award:
2007 Interactive Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
MINI
Title:
Parking Mantra
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07092N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
GTI Pinball Banner
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07093N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
GTI Smoke Banner
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07094N
Award:
2007 Interactive Merit Award
Agency:
Daddy / gothenburg
Client:
Red Bull Sverige
Title:
Red Bull Art Of Can
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07095N
Award:
2007 Interactive Merit Award
Agency:
Dentsu Inc. / Tokyo
Client:
TOTO LTD.
Title:
From Someone's Point Of Veiw
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07096N
Award:
2007 Interactive Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
Arno
Title:
Hot Pong
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07097N
Award:
2007 Interactive Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
Neo Quimica
Title:
Pianist
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07098N
Award:
2007 Interactive Merit Award
Agency:
glue London / London
Client:
Virgin Money
Title:
Ballerina
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07099N
Award:
2007 Interactive Merit Award
Agency:
glue London / London
Client:
Adidas
Title:
Throw me
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07100N
Award:
2007 Interactive Merit Award
Agency:
Marketel / Montreal
Client:
Infopresse
Title:
Play with George
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07101N
Award:
2007 Interactive Merit Award
Agency:
OgilvyOne Worldwide / Bangkok
Client:
Lamton
Title:
Bright
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07102N
Award:
2007 Interactive Merit Award
Agency:
OgilvyOne Worldwide / Bangkok
Client:
Bond
Title:
Fly
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07103N
Award:
2007 Interactive Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
Hewlett Packard
Title:
HP 'True-to-Life' Banner
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07104N
Award:
2007 Interactive Merit Award
Agency:
Saatchi & Saatchi GmbH / Frankfurt
Client:
T-Mobile Deutschland GmbH
Title:
T-Shirt
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07105N
Award:
2007 Interactive Merit Award
Agency:
Syzygy UK / London
Client:
Mazda
Title:
Cones
Category:
Banners - Dynamic / Business to Consumer - Single
Annual ID:
07106N